Los Gatos, CA — Bébé au Lait® announced today the launch of a new line of Slipcovers for their award-winning Nursing Pillows, making it easy for breastfeeding moms to stay comfortable and stylish.
The Bébé au Lait Nursing Pillow was made to make breastfeeding easier, helping moms to nurse with comfort and confidence. The pillow’s open shape, optimum height, and dual-sided design provide the support that mom and baby need for breastfeeding success. The Simple Nursing Pillow has all these great features and is uncovered to give moms the option of choosing from many elegant Slipcover designs to suit her style.
“The Slipcovers make it easy to switch to a clean one. When you are a new mom there is little time or, let’s face it, the desire to do more laundry. Having a spare means you can take a little bit more time,” said Claire Ekelund, SVP of Product Development at Bébé au Lait. “Our regular Nursing Pillows have been such a big success that we wanted to expand the pattern options for our customers. Having an easily removable slipcover gives people a way to either update the look of their pillow, or simply have a spare.”
The Slipcover has an adjustable padded waist strap with easy-release buckle that secures the pillow while nursing and tucks away into side pockets when not in use. An additional side handle is perfect for carrying and a large two-sided front pocket keeps burp cloths, breast pads, and other nursing essentials within easy reach. The Nursing Pillow Slipcover is 100% cotton, machine washable, and safe to put in the dryer, making it a snap for busy moms to keep clean.
“The Slipcover has all the same great features that people love about our pillows, particularly the waist strap, which really helps to stabilize the pillow and allow Mom to focus on her baby instead of trying to keep the pillow in position. Plus, the Slipcovers come in the same gorgeous patterns as several of our other products. Breastfeeding is now an even more beautiful bonding experience,” adds Claire Ekelund.
The new Bébé au Lait Nursing Pillow Slipcover is available in the following styles: Alexandria, Amalfi, Camden Lock, Camille, Chateau Silver, Nest and retails for $25. Available at specialty retailers and online at: www.bebeaulait.com today.
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About Bébé au Lait: This family-owned, California USA-based company is known around the globe for providing nursing moms and parents with premium quality and stylish products. In 2014, Bébé au Lait celebrated 10 years of pairing exceptionally beautiful prints with durable, natural fabrics and functional design. These innovations include the Nursing Cover, Swaddle and Snuggle Blankets, Quadruple Bib, and Nursing Pillow and now, the newly launched Nursing Pillow Slipcovers – to name a few.