Breastfeeding Awareness Month in California

Bebe au Lait is located in California…that’s right, the place where Hollywood people are running the state! In a proclamation issued by our current governor, Arnold Schwarzenegger, August is Breastfeeding Awareness Month. Coinciding with World Breastfeeding Week, August is a big month for advocates of breastfeeding.

In Schwarzenegger’s statement, he talks about the important role of breastfeeding and breast milk to a developing child’s health and how health care professionals recommend exclusive breastfeeding for the first 6 months of a child’s life. We, of course, already know all of this. The most interesting part of Schwarzenegger’s proclamation is how he calls upon businesses to implement breastfeeding awareness programs, so working mothers (an increasingly larger portion of California’s workforce) can do what is best for their babies, while also contributing to a family’s income. This is a fantastic step in the right direction for further normalizing breastfeeding, and making it easier for mothers all across the state to breastfeed with confidence and dignity, even while working.

We’re ecstatic to do business in a state that “gets it” when it comes to breastfeeding, and we hope this proclamation will have a positive impact on mothers and children not only in our home state, but across the country and world too.